Media ConsultingComparison Shopping Services: when Google opens itself up to the competition Julien Boudreau
Home Blends & Trends#TechJobs – When media buying specialists make you love advertising Julien Boudreau
Data ArchitectureIntelligent Tracking Prevention: when Apple sets out on a new Safari in the digital advertising wilderness François Khoury Merwan Benarbane
Media ConsultingIn-housing media buying — Part 1: What does it mean for the future of agencies? Pierre Harand
Media ConsultingGravity alliance, Skyline coalition, News Media Alliance: the force awakens? Marie Brillant
Data Architecture#TechConf – Google Marketing Next 2017: What you should remember Pierre Harand Hugo Loriot
Media ConsultingFail-proof recipe for a successful media business plan, by fifty-five Anaïs Ryterband
Media ConsultingThe key ingredient to a successful media business plan? Performance measurement. Anaïs Ryterband
Media ConsultingCombining your DMP and Search strategies: how (not) to get lost along the way Pei Zhang